January 10

What the FTC’s ‘Click-to-Cancel’ Rule Means for Merchants

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This post was originally published on this site

Subscriptions are easy to start but often difficult to cancel, leading frustrated consumers to seek chargebacks due to confusing cancellation policies. The FTC’s new “click-to-cancel” rule mandates that cancellation must be as straightforward as sign-up, potentially reducing chargebacks and improving customer satisfaction.


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